- Head office address Dragonara Business Centre, 5th Floor, Dragonara Road, St. Julians, STJ3141, Malta
- Account number 43173
- Licence General Betting Standard - Real Event
- Licence number 043173-R-322899-023
- From 17 Dec 2015
- To Current
- Other Licences Casino; General BEtting Standard - Virtual Event
- Trading names 10Bet
- Status Active
10Bet Review
Global Fiat and Crypto-friendly Sportsbook
10Bet was founded in 2003 and has since built a presence across multiple markets with a modern website, diverse sports coverage, and support for fiat and crypto payments. It also offers native mobile apps, in-play betting, and ongoing promotions for new and existing users. One might assume that 10Bet’s two decades of operation make it a clear choice for punters, but it’s always best to look beyond surface features and have a complete picture before signing up.
That’s exactly what this review aims to provide: a detailed, unbiased look at what 10Bet offers, how it compares to top competitors, and whether it’s the right fit for your betting needs.
PROS
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CONS
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Acca Boosts
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24/7 Customer Support
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Android App
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APK for Android
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Auto Cash Out
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Bet Builder
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Bet History Tracker
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Betting Tutoria...
Bookmaker Owner (head company) | Blue Star Planet ltd |
Website | 10bet.co.uk |
Founded | 2003 |
Online Since | 2003 |
Support Email | support@10bet.co.uk support@10bet.co.za support@10bet.se help@10bet.com soporte@10bet.mx |
Support Phone Number | 0800 175 0550 (uk); +52 55 6943 7023 (mx); +353 1 592 4242 (ie); +27 87 250 0533 (za); +46 8 525 18 214 (se) |
Social media | Facebook, Instagram |
Currencies | BRL, CAD, ETH, EUR, GBP, JPY, LTC, MXN, SEK, USD, ZAR, USDT |
Languages | English, Spanish, Swedish, Swahili |
Licenses | Ireland`s Revenue Commissioners, Malta Gaming Authority (MGA), Mpumalanga Economic Regulator, SecretarĂa de GobernaciĂłn (SEGOB) Mexico, Swedish Gambling Authority, United Kingdom Gambling Commission (UKGC) |
Target Markets | Gibraltar, Guernsey, Ireland, Isle of Man, Japan, Jersey, South Africa, Sweden, United Kingdom |
Restricted Countries | Albania, Australia, Algeria, Angola, Azerbaijan, Bahamas, Bangladesh, Barbados, Belarus, Belgium, Botswana, Brazil, Bulgaria, Cambodia, Canada, China, Colombia, Croatia, Cuba, Cyprus, Czech Republic, Germany, Greece, Greenland, Nicaragua, Panama, Guyana, Hong Kong SAR China, Hungary, India, Iran, Iraq, Israel, Italy, Jamaica, Kenya, Kosovo, Laos, Latvia, Lebanon, Libya, Lithuania, Macau SAR China, Malaysia, Mali, Mexico, Mongolia, Montenegro, Myanmar (Burma), Nepal, Netherlands, Nigeria, North Korea, Norway, Pakistan, Papua New Guinea, Philippines, Poland, Portugal, Romania, Russia, Serbia, Singapore, Slovakia, Slovenia, Somalia, South Korea, South Sudan, Spain, Sri Lanka, Sudan, Switzerland, Syria, Taiwan, Tanzania, Thailand, Turkey, U.S. Outlying Islands, U.S. Virgin Islands, Uganda, Ukraine, United States, Venezuela, Vietnam, Yemen, Zambia, Zimbabwe, Netherlands Antilles |
Licensed Countries | Ireland, Malta, South Africa, Mexico, Sweden, United Kingdom |
Software | Evolution Gaming, Microgaming, iSoftBet, Red Tiger Gaming, BigTimeGaming, jFTW |
Sport Types | Ice Hockey, American Football, Auto Racing, Badminton, Baseball, Basketball, Beach Volleyball, Boxing, Cricket, Cycling, Darts, Esports, Football, Futsal, Gaelic Football, Golf, Greyhounds, Handball, Horse Racing, Hurling, MMA, Rugby League, Rugby Union, Snooker, Table Tennis, Tennis, Virtual Sports, Volleyball, Water Polo, Australian Rules Football, Winter Sports, Floorball, Motorcycle Racing, Canadian Football |
Esports games | Call of Duty, CS:GO, Dota 2, King of Glory, League of Legends, Rocket League, Valorant |
Other Products | Casino, Poker, Live Casino |
Number of Sport Games | 34 |
Number of Sport Events | 535 |
Live Events Daily | 295 |
Live Events Monthly | 8850 |
Pre-match Events per Month | 19960 |
Min. Bet | ÂŁ0.10 |
Max. Profit | ÂŁ100000 |
Min. Deposit | ÂŁ10 |
Deposit Charge | Free of charge |
Min. Withdrawal | ÂŁ1 |
Withdrawal Time | Up to 3 working days |
Payout | 95% |
Types of Odds | American (Moneyline), Decimal, Fractional (British) |
Rating Details
We’ve rated the bookie’s core features, including odds, betting variety, and customer service, below to give you an idea of its standing.
10Bet Compared to Other Market Leaders
Compared to Betway, 10Bet has a wider range of sports markets, with over 27 sports. Betway allows users to choose from multiple welcome bonuses, and 10Bet’s single welcome bonus of 100% match up to £50 is more rewarding. 10Bet also performs better in ongoing promotions, offering regular bonuses such as frequent free bets, acca boost, and reload bonuses for existing users. However, Betway has the edge over 10Bet when it comes to odds boosts, offering them more often. In terms of customer support, Betway’s live chat is available 24/7 and supports more languages than 10Bet’s three language options. 10Bet accepts fiat and cryptocurrencies, while Betway only supports traditional and local fiat options.
William Hill and 10Bet have similar accessibility and sports coverage. 10Bet is more customer-focused, offering live chat and email support, whereas William Hill lacks email support, and its live chat does not connect directly to a human agent. Usability also favors 10Bet, with features like favoriting sports or events and a more modern interface. William Hill supports more banking methods, but 10Bet wins on crypto betting. Furthermore, 10Bet’s promotions for new and existing users are often more generous in terms of percentage and bonus than those offered by William Hill.
Against Bwin, 10Bet slightly lags in sports market depth and variety, as the former covers over 30 sports markets from over 40 countries. Bwin also provides advanced bet-building tools like Build-a-Bet and highlights trending accumulators backed by the community and analysts. 10Bet has more promotions, including match-up bonuses, a VIP program, and free bets. Bwin supports only fiat payments, while 10Bet supports fiat and crypto, making it more flexible.
In a direct comparison with Stake, the latter offers broader sports coverage and includes more regional and local leagues. Stake is particularly suited for high rollers, as it accepts cryptocurrencies and allows transactions with no upper limits. 10Bet features a welcome offer and several promotions with free bets and cashbacks, but Stake provides more league-specific promotions, such as cashbacks on UFC, MLB, and horse racing events, though these are not always as generous. Despite this, Stake has a VIP program that awards frequent win boosts, weekly and monthly bonuses, rakebacks, and reload bonuses. In terms of accessibility, 10Bet has dedicated iOS and Android mobile apps, whereas Stake does not offer a native mobile app.
10Bet holds its own in sports coverage against bet365, but the latter has fantasy sports. bet365 supports more fiat-based payment options, though it does not support cryptocurrencies, unlike 10Bet. It also has more live streaming options, especially for lesser-known events or regional leagues, and frequent bet boosts on football, baseball, basketball, tennis, etc. However, 10Bet leads in promotional variety, offering early payout deals and app-specific free bets that bet365 lacks.
Both sites support crypto and fiat payments and are even in sports markets. BetOnline accepts more cryptocurrencies and is better suited for high rollers due to its higher transaction limits. 10Bet offers more promotions like deposit bonuses and free bets, and BetOnline compensates with a loyalty program that includes daily races, cash boosts, and personalized VIP rewards. In terms of mobile access, 10Bet has the advantage; it has mobile apps while BetOnline does not.
About 10Bet and Water Tree Limited
10Bet is owned by Water Tree Limited and operated under license by Blue Star Planet Limited, a company registered in Malta. As a privately owned entity, there isn’t much publicly available information about its financial structure. Detailed records such as annual revenue, profit margins, or operational costs are not disclosed, which is typical for private companies.
On the ESG front, 10Bet adheres to responsible business principles, focusing on its social impact. 10Bet follows four key principles: promote diversity, invest in people, be responsible, and have fun.
The brand promotes diversity by operating hubs in Europe, Africa, and LATAM, celebrating its workforce’s wide range of experiences and perspectives. This global structure helps the company better understand and serve its multi-cultural user base.
Its commitment to investing in people is also seen in its different activities. 10Bet focuses on recruiting and developing talent at all career stages, providing opportunities for growth and learning within the betting industry. This is supported by real-world action, such as sponsoring grassroots sports events. For instance, 10Bet donated football kits to youth teams participating in the MAP Games, helping under-resourced players compete at a higher level. It became the title sponsor of the Women’s Diski Challenge, helping elevate women’s football in South Africa.
10Bet upholds its responsibility to bettors by offering safer gambling tools. These include deposit limits, reality checks, and self-exclusion options. The company partners with established support organizations that assist users who may be at risk of gambling harm, thereby reinforcing its commitment to responsible play. The company encourages entertainment, but it also makes it clear that betting should remain safe and controlled.
Where You Can Bet With 10Bet
10Bet holds licenses across four continents. In Sweden, it was licensed in 2019 and complies with the Swedish Gambling Authority’s certification requirements. 10Bet operates on a Remote Bookmaker License issued by the Revenue Commissioners, allowing it to serve Irish users under local regulatory oversight in Ireland. South Africa’s license from the Western Cape Gambling & Racing Board (MER) permits legal operation and consumer protection in the region. This license was obtained in November 2022. In Mexico, 10Bet entered the market in July 2023, following license approval from the Dirección General de Juegos y Sorteos (SEGOB).
10Bet holds licenses from the Malta Gaming Authority (MGA) and the Curacao Gaming Control Board (GSC). 10Bet has been regulated by the MGA since its founding in 2003.
10Bet UK
10Bet holds a remote betting license issued by the UK Gambling Commission. This authorisation allows it to legally provide betting services in Great Britain under strict regulatory standards. The license ensures compliance with rules on fair play, consumer protection, and responsible gambling.
United Kingdom Gambling Commission (UKGC)
Regulatory Track Records
There aren’t many publicly available fines or regulatory actions involving 10Bet. The only notable case came in 2023 when Blue Star Planet Ltd, the company behind 10Bet in the UK, was fined £620,000 by the UK Gambling Commission for failure to protect against money laundering and customer protection. The operator cooperated fully and addressed the issues promptly through payment and corrective action, like increasing security measures to flag unclear transactions.
Odds
10Bet posts odds several days before kickoff for major sports and events. Less popular matches may appear closer to game time. Odds formats include decimal, fractional, and American, with a quick toggle available on mobile and desktop. Users can view odds to two decimal places, making calculating their potential returns easier.
Leagues | Average Margin | Average Payout |
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6% | 94% | |
7% | 93% | |
9% | 91% | |
6% | 94% | |
7% | 93% | |
7% | 93% | |
7% | 93% | |
7% | 93% | |
6% | 94% | |
9% | 91% | |
6% | 94% | |
7% | 93% | |
5% | 95% | |
7% | 93% |
Each top-tier fixture can have up to 200 markets, giving bettors variety. Odds are generally released with low margins, which helps increase potential payouts in wagers you win. The margins are consistent across regions, with no hidden uplift depending on jurisdiction or site version. Bets are confirmed in under 2 seconds, though speed depends on user settings and connection. You can auto-accept all odds changes or only when the odds increase.
There’s no built-in odds comparison tool, but real time change indicators are visible in each bet. The slip also shows full wagering history. All settled bets are visible for review, but you can’t download the odds and bet history.
Payment Options
10Bet has a wide selection of payment methods. Users can choose from about seven fiat options, including instant bank transfer, credit/debit cards, Paysafecard, Apple Pay, Neteller, and Skrill. Cryptocurrency is also supported, with options like BTC, Ethereum, Litecoin, USD Coin, and USDT available for deposits and withdrawals.
The minimum deposit for fiat methods is £/$/€10 or 10 CAD. Crypto minimums vary by coin. All deposit methods are processed immediately.
Withdrawals at 10Bet can be done with most available deposit methods. The minimum withdrawal amount is generally £5, or $/CAD/€10 for many options, making it comfortable for many users. E-wallets like Skrill, Neteller, PayPal, and Trustly offer the fastest processing times, typically completing transactions within 1-2 days. Debit card withdrawals usually take up to 2 business days, and fast bank transfers can extend to 3 business days. Crypto withdrawals are usually processed within minutes, depending on the network activity of the blockchain. Withdrawal limits for cryptocurrencies vary by method.
10Bet does not charge any internal transaction fees. Only standard provider or network fees apply, and they are disclosed before confirming the transaction.
Payment option availability can vary based on a user’s country due to regulatory requirements. For example, credit cards and cryptocurrencies are not permitted in the UK market. Canadian punters using Interac also have daily limits, such as a CAD 5,000 withdrawal limit and a CAD 3,000 deposit limit.
Each payment method includes a step-by-step tutorial with screenshots, making the process easy to follow.
Betting Variety
10Bet offers bets across over 27 sports, covering mainstream and niche markets.
In addition to traditional sports like football, basketball, and tennis, it features Esports leagues such as CS2, League of Legends, and Dota 2. Non-sporting markets are also available, including politics, TV shows, and entertainment events.
Competitions | Bet Types | Betting Markets | Bet Conditions |
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1x2, Asian Handicap, Both Teams to Score, Clean Sheet, Correct Score, Double Chance, Double Result, Draw No Bet, First/Last Goal, Handicap, Odd/Even, Over/Under, Win from Behind, Win to Nil | Goals, Penalty | 1st Half, 2nd Half, Both Halves, Either Half, Team 1, Team 2, Time Interval |
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1x2, Double Result, Handicap, Odd/Even, Over/Under, Same-Game Parlay | Race to N Points | 1st Half, 1st Quarter, 2nd Quarter, Team 1, Team 2 |
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1x2, Over/Under, Will there be extra inning? | Inning Result | 1st inning, Including extra innings, Inning 1 to 5, Team 1, Team 2 |
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1x2, Both Teams to Score, Correct Score, Double Chance, Handicap, Odd/Even, Over/Under, Same-Game Parlay, Winner | Goals, Period Result | 1st period, 2nd period, 3rd period, Include Overtime, Regular time only, Team 1, Team 2 |
The platform’s comprehensive sports coverage features popular leagues like the English Premier League, the NBA, and the NFL. 10Bet extends its reach to cover local leagues from over 50 countries, including Ukraine, Spain, South Africa, and the Republic of Korea.
This includes lower divisions, women’s leagues, youth leagues, pre-season friendlies, regional cups, and reserve leagues, making 10Bet a universal platform for everything sports betting.
For each match, 10Bet provides over 200 wagering options. You can bet on full-match outcomes like alternative winners, handicap spreads, and totals with different variations, such as quarter-goals. Player props such as goals, shots, and tackles are available, along with team props like total corners and cards. If you prefer shorter timeframes, 10Bet offers interval markets, letting you stake on periods like the first half, individual quarters, or the next five minutes.
You will also find a bet builder tool that makes it possible to create custom same-game parlays on sports like the NBA, NFL, NHL, etc. Likewise, given the sheer number of available wagering options, it has filters that help you sort by prop types, time intervals, or stat categories. You can even pin favourite markets or access recent bets for quicker navigation.
Live Betting and Streaming
10Bet’s live betting section covers nearly all the sports available in the pre-match section. This includes international and regional competitions across football, tennis, and basketball. This broad coverage means you’ll find live wagering opportunities every day. Odds update quickly to reflect live match situations, which helps punters get fair and accurate pricing.
Competitions | Live Betting | Live Streaming |
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The betting variety in live matches is nearly as comprehensive as pre-match fixtures. Major leagues often feature over 150 live markets. These include simple and advanced options, such as alternative spreads, totals, next goal scorer, and player props. Fast markets and micro-interval bets, like Next 1 Minute Corner or Next Point Winner, are also available for those looking to stake on inconsequential aspects of a game.
If a wager is likely to end in a loss, the cash out tool allows users to settle their bets early, fully, or partially. This provides control over potential losses or securing early profits.
Given the fast-paced nature of in-play matches, 10Bet uses the Sportradar API. This integration provides real time statistics and data, including shots, expected goals, possession, and serve speed. A comprehensive scoreboard with a clock, cards, substitutions, and VAR checks is also available. A “timeline” feature offers real time commentary for a deeper understanding of match progression. Live streams are available for UEFA, ATP, LA Liga, NBA, and other major events, with a standard 2-5 seconds delay. For events without streaming, 10Bet offers a live match animation that shows player movement and game events.
Bonuses and Promotions
10Bet has several promotions that punters can leverage to boost their bankroll and potential profits.
Welcome Bonus: The welcome offer varies by region. UK bettors get a 100% match up to £50 on their first deposit. A minimum deposit of £10 is required to qualify. In some other regions, the sign up bonus goes up to $200. A valid 10Bet bonus code is needed to activate any welcome offer.
Early Payout: If your pre-match football bet leads by two goals, you get paid out early, even if the final result changes.
100% Acca Boost: This offer increases accumulator winnings by up to 100%, with a maximum boost of £5,000. To qualify, the accumulator bet must have a minimum of three legs.
App Free Bet: Mobile users who place a total of £50 worth of bets through the 10Bet app receive a £10 free bet they can use on any market.
Loyalty Club: 10Bet’s Loyalty Club has 50 levels. Punters earn between 1 and 165 XP and coins per wager, depending on amounts ranging from $1 to $1,000. XP determines your VIP level; coins can be redeemed for various rewards and benefits. Members also enjoy additional perks such as increased withdrawal limits, exclusive promotions, and monthly cashback.
League-Tailored Bonuses: 10Bet runs ongoing promos tied to specific leagues or events. For example, bet £75 on select sports like football, tennis, Esports, or horse racing for a £10 free bet.
In addition to standard offers, some promotions are geo-specific. For instance, Canadian users can claim a 30% reload bonus up to CA$1,400 through the Weekly Power Play offer.
Most offers have reasonable rollover requirements, and the time limits provide enough time to clear them. The only thing to look out for will be the payment options, as Skrill and Neteller are excluded from some promotions, like the welcome offer.
Website
10Bet’s website is designed to get punters wherever they want with minimal scrolling. Its interface prioritizes clarity by using icons and text labels for features. This approach benefits new sports bettors by providing clear navigation. The homepage shows popular sports, with the remaining markets listed alphabetically below. The “popular sports” section updates based on your activity.
There is a search box that allows for quick search across sports, teams, and markets. Users can also favorite specific sports or events for easy access in future sessions. Essential tabs like “Promotions,” “Responsible Gambling,” “Help Centre,” and “Live Bets” are accessible at the top of the page.
The site loads fast, even on slow connections, thanks to minimal use of animations. The site is optimized for mobile use, but the desktop version has a minor drawback: the sports markets sidebar and betslip are non-retractable, occupying fixed screen space. Despite this, the platform is reliable, responsive, and easy to use.
Mobile Betting
As mentioned earlier, 10Bet’s platform is fully cross-platform. This means you get the same reliable and user-friendly experience on smartphones and tablets as on a desktop.
10Bet offers a dedicated mobile app for users. This app includes all the features found on the desktop site. They have also added security features like biometric login, Face ID, and PIN protection.
Mobile Web App
The mobile web version offers the same level of convenience as a native app. You can “install” it by logging into your account, opening your browser menu, and selecting “Add to Homescreen.”
iOS App
The 10Bet iOS app runs on devices with iOS 15.0 or later. It takes up around 136 MB of space, making it lightweight compared to most betting apps. The app currently has a 3.0 rating on the App Store.
Android App
You need Android OS 6.0 or higher to use the 10Bet app, so it runs on most modern and older devices. The download size is 87 MB. You can find it by searching “10Bet” on the Google Play Store. However, since multiple versions exist, clicking the “Available for Android” banner at the bottom of 10Bet’s website is best to ensure you get the correct version.
Security & Data Protection
10Bet protects all financial transactions using 128-bit SSL encryption and supports two-factor authentication for added account security. The system automatically logs you out after periods of inactivity to prevent unauthorized access. It is fully PCI DSS compliant, ensuring safe processing of cardholder information. 10Bet also guarantees that your data is used in compliance with GDPR rules.
Betting Tools & Features
Below are some of the key tools you will find at 10Bet.
10Bet Sports Stats
10Bet uses data from Sportradar to provide accurate and real time statistics. There’s a dedicated stats page covering all major and niche sports. The tool supports over 20 languages, including Deutsch, Türkçe, Italiano, Español, Latviešu, and many more.
10Bet Calculator
The 10Bet calculator helps you determine potential returns on all bet types and odds formats. It supports singles, accumulators, and complex multi-bets. This is useful for planning stakes and managing risk.
Cash Out
Cash out lets you settle a bet before the event ends. It’s available on live and pre-match events. Depending on your strategy, you can use full, partial, or auto cash out.
Responsible Gambling
Betting can become addictive, and to help prevent unsafe gambling habits, 10Bet offers several RG tools. These tools are easy to find through the top menu or page footer, and can be used on desktop and mobile.
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Self-Exclusion Register Participation
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Charity Contributions
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Self-Exclusion Tool
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Cool Off/Time-Out Tool
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Mandatory Breaks
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Spending Tracker Tools
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Default Limits
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Parental Control Tools
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Third-Party Spending Monitors
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Personalized Risk Messaging
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Time/Session Limit Tool
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Dual Account Monitoring
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Positive Play Tools
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Wager Limit Tool
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Dynamic Risk Profiling
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Post-Loss Reflection Periods
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Withdrawal Lock
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Education and Awareness Tools
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Pre-Commitment Tools
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Family and Friends Exclusion
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Reality Check Tool
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Gambling Transaction Blocking
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Restrict Access to Certain Games
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Gamification of Responsible Gambling
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Self-Assessment Test
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Betting History Transparency
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Help Line Integration
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Loss Limit Tool
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Deposit Limit Tool
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Age Verification Systems
One of the available tools is the Reality Check. This allows users to track their spending on betting. After a set period, a pop-up message appears with the option to log out or review wagering history to assess expenditure. 10Bet also offers Deposit Limits, which let punters cap how much they can deposit daily, weekly, or monthly. Any request to increase these limits comes with a mandatory 24-hour cooling-off period. This feature adds a layer of protection by ensuring users take time before adjusting their spending boundaries.
Gamblers can set weekly or monthly Loss Limits; once this limit is reached, further wagers are restricted until the next reset period.
There is also the option to take short or long breaks from betting. The Time-Out tool allows them to temporarily suspend their account for a period ranging from 24 hours to 6 weeks. During this time, users will be unable to log in or place wagers. If you wish to withdraw while on a time-out, you must contact customer support directly. For more extended breaks, Self-Exclusion is available, starting from 6 months and extending up to 5 years. Once a Time-Out or Self-Exclusion period is set, it cannot be reversed until the chosen duration expires.
In addition to practical tools, 10Bet provides a self-assessment questionnaire. This helps punters reflect on their gambling behaviour and identify problems early on. The site also partners with reputable support organisations such as GambleAware, GamCare, and Gamblers Anonymous to provide users with direct access to expert help and resources.
Customer Support
10Bet provides multiple support channels to help bettors resolve issues quickly and efficiently. You can contact the team via email, and responses typically arrive within 24 hours. The response times may vary depending on the current volume of requests.
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Email (5)
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Phone (5)
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Physical Office Support
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Live Chat
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Contact Form
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Mobile App Support Chat
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Community Forum
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Knowledge Base/Help Center
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Facebook Messenger
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Telegram
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WhatsApp
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X.com
For faster assistance, a live chat feature is available directly on the website. It usually connects you with an agent in just a few minutes. Besides English, you can also chat using Japanese and Arabic. One limitation is that live chat support runs from 8:00 a.m. to 1:00 a.m. UK time, so it’s not fully 24/7.
There’s a self-service option through the Help Center, which you can access from the top menu. It covers various topics, including promotions, payments, account verification, and sports betting. Most answers in the Help Center are detailed and include screenshots, making it easier to follow the steps. This is especially helpful for new users. The FAQ section includes a search bar to type your question and get a list of related articles and guides.
Betting Information Section
10Bet doesn’t offer a blog section but provides several tabs throughout the website to access useful betting information. These include detailed pages on wagering types, rules, and different promotion formats. This setup helps you understand how things work, especially if you’re new to online sports betting.
Sponsorship
10Bet has sponsored many teams and leagues since its creation. This includes major deals with European football and various football clubs and national teams across Africa.
Starting with its African partnerships, 10Bet has backed several clubs to promote grassroots sport across the continent. It was the official partner from 2021 to 2022 of the Red Arrows FC in Zambia, Dodoma Jiji FC in Tanzania, and Aduana Stars in Ghana. In 2021, it partnered with Talanta FC in Kenya, Enyimba FC in Nigeria, and Daring Club Motema Pembe in the Democratic Republic of Congo.
In South Africa, 10Bet struck a three-year principal sponsorship deal with Lamontville Golden Arrows FC. This covers the first team and reserve squad from mid‑2023. The 10Bet logo features on their home and away kits. Around the same time, it became the official betting partner of the South Africa national men’s team, Bafana Bafana. These partnerships established the bookie’s presence in the country and the sports industry.
Local sponsorship aside, 10Bet entered a major European agreement as the Official Gaming & Betting Partner of Juventus FC from 2019 to 2021. The deal included custom content, global promotions, and fan giveaways, which aimed to help connect 10Bet with Juventus’s global audience outside Italy. Before that, from 2018 to 2020, 10Bet was the principal sponsor of EFL Championship club Blackburn Rovers, with branding on their shirts. The platform also briefly collaborated with West Bromwich Albion in 2018–2019 as their official betting partner.
In 2019, 10Bet sought wider global visibility by appointing legendary footballer Didier Drogba as its global brand ambassador. The two-year partnership saw Drogba front major marketing campaigns across Europe and Asia. In 2024, it announced Thando Thabethe, an actress and media personality, as its ambassador, too.
What Bettors Say About 10Bet
Bettors share mixed views on 10Bet. Trustpilot reviews average around 3.1/5 for 10bet.com, and the UK site has a 4.2, with many users praising fast payouts and helpful support agents. In contrast, others complain about withdrawn or locked accounts and poor handling of bonus terms. Some UK-based residents highlight quick cashouts and smooth onboarding. However, several users express frustration with unclear bonus terms and slow or unresponsive customer service during verification.
Bettors report issues like bonus rollover confusion or account restrictions on Reddit and gambling forums. Most of this confusion comes from punters not being sure if the rollover requirement is on the free bet alone or with the amount they wagered too. One user described placing bets under bonus terms and later finding their bonus voided due to an unrelated second deposit, which the support failed to address. Others claim that bet cancellations or payout delays occur after verification or winning, often citing poor resolution from support.
Several reviews mention spot-on payouts and responsive support. One Reddit post notes fast and fair withdrawal experiences when supported by account managers or staff.
Besides Betting
10Bet has an online casino with over 2,000 games. These include various slot types such as Megaways, progressive jackpots, and infinity reels. For users seeking more immersive gameplay, there are several live dealer games to choose from. All games are mobile-friendly and powered by top providers like Playtech, NetEnt, Blueprint, Inspired, and Evolution Gaming. There are also separate casino promotions available if you decide to explore this section.
How to Sign-in
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1. Start Registration
Click the “Join now" button in the top right corner.
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2. Personal Information
Enter your full name, date of birth, and select your gender before clicking the “Next" button.
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3. Contact Details
Enter your country of residence, phone number, and address.
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4. Finish Registration
After following the prompt, click “finish" to complete the registration.
To be able to deposit or withdraw, you need to complete the KYC process, which requires you to submit your ID and bank statement.
Bottom Line
10Bet has excellent coverage of major sports, competitive odds, and useful perks like a loyalty club and flexible odds formats. It is licensed in the UK, Mexico, Sweden, South Africa, etc., assuring users of regulatory oversight and fairness. The promotions are regular, and wagerers can earn rewards through the tiered XP system. Still, it has a few downsides, including limited live streaming, restricted availability of payment options in some countries, and a live chat that isn’t available 24/7.
Compared to bigger names like bet365 or Betway, 10Bet’s odds and betting options hold their own. But lags in innovative features like a more flexible same-game parlay tab or a “trending bet builder” section. Even with some tools missing, 10Bet offers punters a pleasant betting experience.
If you’re looking for a sportsbook with reliable odds, decent features, and a generous reward system, 10Bet is worth considering. However, there may be better alternatives for users who prioritize 24/7 support, a wide choice of payment methods, or more advanced features. Below are some key points about 10Bet.
Frequently Asked Questions
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Is 10Bet a legit site?10Bet is an entirely legitimate site that can be trusted wholeheartedly. If an online sportsbook or casino operator wishes to operate in a particular country or region, they must own a specific gambling license for that area. 10Bet has all of the necessary permits that are required of them. From Ireland to the UK, India to Germany and beyond, 10Bet has licenses for them all. These licenses can be found with a quick Google search or by looking at the site itself.
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How long do 10Bet withdrawals take?Withdrawal times at 10Bet can vary in length. It is primarily based on what payment method you have chosen. Bank transfers usually take the most extended amount of time to withdraw funds, taking around 3-5 working days. In contrast, E-wallet payments take much less time, occasionally completed in a few hours. If you run into any issues surrounding your withdrawal, you should contact the customer support team at 10Bet.
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Is 10Bet any good?Objectively speaking, 10Bet is an excellent online operator with something for any bettor. Casino games, sports, live betting options, and more are all available on this site. However, the only way to ensure the site is for you is to visit it and take a long look around.
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Who owns 10Bet?Currently, 10Bet is owned by the Ocean Star Limited Company. Ocean Star owns quite a few online operators, bringing their long years of experience in the industry to every one of their owned sites. Ocean Star ensures that 10Bet has all the documentation and licenses required when operating an online casino or sportsbook.
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How do you use 10Bet free bets?The free bets at 10Bet can be claimed easily by clicking on the “Promotions” webpage and selecting the offer you wish to use. This offer will then be applied to your account. The free bet bonuses should appear when you meet the requirements stated in the proposal.
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5.0
10bet offers betting on a wide range of sports; apart from that, the platform offers a wide selection of casino games. This platform offers a very wide advantage and it is very easy to use.
5.0
I've been using 10Bet for a while now and I'm really impressed. The platform is super easy to navigate, and they've got a crazy amount of sports to bet on. I've cashed in on some pretty good odds, and the 50% welcome bonus was a sweet deal. Plus, their live betting feature is awesome! Definitely worth checking out if you're into sports betting.
5.0
10Bet offers a solid betting experience with competitive odds and a user-friendly interface. However, withdrawal times could be improved.
5.0
10Bet is my top choice
5.0
diverse betting options, from popular leagues to niche sports, there's something for everyone.